Resident - Creator Manager
VaynerX is a contemporary family of companies focused on building and growing brands. The Resident, Creator Manager will be responsible for managing creator campaigns, serving as the primary contact for creators, and overseeing the execution of campaigns to ensure seamless workflows and organized assets.
Responsibilities
- Ongoing monitoring of brand social channels & relevant online conversations looking for highest impact opportunities to engage (including proactive identification of conversations & communities strategically and creatively relevant for the brand)
- Continuous active listening on brands currently tracking every follower interaction: comments, responses, DM’s
- Analyze brand and cultural trends for consideration of creative team
- Bring insight on a subject-matter and specific subculture
- Willing to go beyond basic tracking to analyzing and drawing hypothesis, including providing a daily digest of observations + recommendations
- Use third party tools to manage brand’s pages
- Follow proper escalation systems, as needed, for fans with negative feedback
- Seek opportunities to insert the brand in social conversation, whether around *relevant* trending topics/news or engaging with social influencers/celebrities/other brands
Skills
- 1-3 years of experience in social media or creator campaign management, preferably within the marketing, advertising, or PR industries
- Strong communication and interpersonal skills, with the ability to build and maintain professional relationships with creators
- Reliable, motivated, and highly organized worker who can thrive in a fast-paced environment
- Demonstrated ability to manage multiple projects simultaneously, consistently delivering results within established timelines
- Passionate about all things social media and actively following the latest trends and rising creators in the space
- A keen interest in marketing
- Experience working across a variety of social platforms: Facebook, Twitter, Instagram, TikTok, Pinterest, etc
- Ability to combine creativity and analytics with the ability to convert into a story
- Innate curiosity and ability to adapt + be flexible, whether with new tools, platforms, processes, etc
- Strong writing and verbal skills
- Hybrid role with a required 3-4 days on-site from our Hudson Yards, NYC office
- Commit to a full-time work schedule, which is 40 hours per week during 9am-6pm ET business hours Monday-Friday
- Experience using social listening tools such as Brandwatch/Crimson Hexagon
- Experience using TweetDeck
- Experience putting together presentations in written form using Google Slides
- Spanish Language Fluency
Benefits
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits
Company Overview