Social Media Manager for an E-commerce Fashion Brand in the US (Home Based Part
Category: Retail and E-Commerce Location: Falls Church Virginia United States - Create short-form video content for TikTok and Instagram Reels — styling videos, product spotlights, trends, and storytelling - Write compelling captions and hooks designed to drive clicks and conversions - Research trending sounds, hashtags, and formats and adapt them to the client's brand voice - Schedule and publish posts consistently across both platforms - Monitor comments, DMs, and community engagement — respond and build relationships - Track content performance and iterate based on data (views, saves, link clicks, conversions) - Build and maintain email subscriber list from scratch - Design and write weekly or bi-weekly email campaigns (new arrivals, promotions, stories) - can utilize ChatGPT - Set up foundational email automations: welcome series, abandoned cart, post-purchase - Craft subject lines and CTAs optimized for open and click-through rates - Drive traffic to the website and report on email-attributed revenue DetailsOriginally posted on Himalayas