Join the Hooked on the Water Team as an Apparel E-Commerce & Digital Sales Manager Are you a seasoned e-commerce professional with a passion for fashion and a knack for driving online sales? Do you have a proven track record of growing online apparel businesses and converting website visitors into loyal customers? If so, we want you to join our innovative team at Hooked on the Water as an Apparel E-Commerce & Digital Sales Manager! This exciting opportunity allows you to work remotely and be part of a dynamic team that's making waves in the fashion industry. About Hooked on the Water Hooked on the Water is a forward-thinking apparel brand that's dedicated to providing high-quality, stylish clothing to our customers. We're a team of fashion enthusiasts who are passionate about creating a strong online presence and building a loyal community of customers. Our e-commerce platform is the heart of our business, and we're looking for a skilled Apparel E-Commerce & Digital Sales Manager to help us take our online sales to the next level. Job Summary As our Apparel E-Commerce & Digital Sales Manager, you will be responsible for driving online sales, scaling our apparel brand, and creating a seamless shopping experience for our customers. You will have a deep understanding of the apparel industry, e-commerce optimization, digital marketing, customer engagement, and data-driven growth. Your goal will be to increase revenue, build a loyal customer base, and develop a strong brand following.

Key Responsibilities

• Develop and execute e-commerce strategies to drive online sales and revenue growth, including optimizing product listings, managing inventory, and improving the overall shopping experience.
• Manage and improve our online store, including product catalog management, content creation, and ensuring a seamless user experience across all devices.
• Run targeted digital marketing campaigns, including email marketing, social media promotions, and paid advertising, to reach new customers and drive sales.
• Analyze sales trends and customer behavior to identify opportunities for growth and implement data-driven strategies to increase revenue.
• Build and maintain a strong brand following by creating engaging content, responding to customer inquiries, and fostering a sense of community around our apparel line.
• Collaborate with cross-functional teams, including product development, marketing, and customer service, to ensure alignment and maximize impact.

Essential Qualifications

• Apparel industry experience with a proven track record of growing online apparel sales and understanding the unique challenges of fashion e-commerce.
• E-commerce optimization expertise with experience managing and improving online stores, optimizing listings, and creating a seamless shopping experience.
• Digital marketing skills with experience running targeted ads, email campaigns, and social media promotions specifically for clothing brands.
• Customer engagement expertise with a deep understanding of how to build a brand following, increase repeat customers, and create a community around an apparel line.
• Data-driven growth mindset with the ability to track sales trends, analyze customer behavior, and implement strategies that lead to measurable revenue growth.

Preferred Qualifications

• Experience with e-commerce platforms, such as Shopify or Magento, and digital marketing tools, such as Google Analytics and Facebook Ads.
• Strong analytical and problem-solving skills with the ability to interpret data and make informed decisions.
• Excellent communication and project management skills with the ability to collaborate with cross-functional teams and manage multiple projects simultaneously.
• Knowledge of current fashion trends and industry developments with a passion for staying up-to-date on the latest styles and technologies.

Skills and Competencies

• Strategic thinking and problem-solving with the ability to develop and execute effective e-commerce strategies.
• Digital marketing expertise with a deep understanding of how to drive online sales and revenue growth.
• Customer-centric approach with a focus on building a loyal customer base and creating a seamless shopping experience.
• Data-driven decision-making with the ability to track sales trends and analyze customer behavior.
• Collaboration and project management