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Digital Marketer

Remote · Kenya Full-time

Looking to take your career to the next level? Then this role is for you! Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together! Profile Requirements: 3+ years experience in digital marketing / performance marketing roles Proven experience with Google Ads and social media advertising Strong understanding of conversion rate optimisation (CRO) Experience with website CMS platforms (e.g. WordPress, Shopify) Analytical mindset with strong data interpretation skills Core responsibilities: Plan, execute, and optimise campaigns across Google Ads and paid social channels Manage budgets, bidding strategies, and campaign performance Continuously test creatives, audiences, and messaging to improve ROI Monitor and improve website performance and user experience Optimise landing pages to increase conversion rates and click-through rates (CTR) Collaborate on content, layout, and funnel improvements Manage and grow social media presence across relevant platforms Plan and schedule content aligned with brand and campaign objectives Analyse engagement and optimise content performance Track and report on key metrics (CTR, CPC, CPA, conversion rates) Provide data-driven insights and recommendations Use tools such as Google Analytics, Meta Ads Manager, and other platforms Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities. Please attach your CV and we will be in touch for a confidential chat. Let's do great things together! This is a remote position.

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